Your Dream Business is Just a Launch Away
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The Proof is Overwhelming: the Product Launch Formula is the Most Proven Path to Start and Grow Your Online Business
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(and if you thought AI was a game-changer, wait until you see Launchy.ai)
The Moment That Will Change Your Life.
After nearly 30 years, I can still remember my first launch – when I did that first launch, I knew my life would never be the same.
It was a humble start (the sales were less than $2,000), but it was the beginning of a journey that led me to freedom, impact, and fulfillment. That first launch wasn’t just a financial result; it was proof that my ideas had value, that I could build something real from nothing.
It’s been an amazing journey since then, and I’ve now helped tens of thousands of entrepreneurs just like you follow this formula to success. They’re from around the world in nearly any niche you can think of – from meditation to tennis, from guitar to sword fighting, from dog training to reading echocardiograms.
Some started from scratch, some already had a business or following… but they’re all building a life of freedom, abundance, and impact.
And they all started right where you are now.
“ TA-DA, we did over $13,000 in sales. Enrolled 44 students. We will do another launch in October. And we are OFF to the races. Who thought watching the sales come in on the last night would be a spectator sport? But it was heaven. All because I enrolled as an Owner of PLF. ”
The Bonus Vault:8 Bonuses to Get You To Your First Launch and Beyond
One thing about the PLF Community: people stick around for years. We have clients that joined us back in 2005 who are still with us. That’s because we continue to support you as your business grows.
And here’s eight amazing bonuses to take you from starting out all the way into a million-dollar business…
Launching Your List™
This is all about building a list of people who are hungry to buy from you. This course shows you how to build a list… from scratch… and then build your relationship with the people on that list.
And make no mistake – once you build it, the value of your list is literally impossible to calculate – it keeps on making money for you week after week. It might sound cheesy… but having a list is almost like having a license to print money.
The Product Creation Code
If you don’t have a product yet… this course will teach you how to get one – FAST. Creating knowledge products is easy, and it’s basically free. You almost surely ALREADY have all the tools you need… right on your computer or even your phone.
CRITICAL: having your own product puts you in charge of your business and your results. When you have your own product to offer to your prospects, then you’ve got control of your destiny.
The Product Creation Code course will take the mystery out of creating products… from your first simple product all the way up to high-priced online courses, membership sites, and even live seminars and workshops.
The $7 Million Launch Swipe File (+ More)
If you learn best by example, this bonus is pure gold. My Case Study and Launch Example Library gives you access to in-depth case studies from PLF Owners selling all kinds of products in different niches.
These go even deeper than the case studies I’ve shown you during this Masterclass. I walk through copy, webpages, and entire launches to show you what they did right… and where they took a misstep.
You also get complete videos and scripts from launches in various markets… along with my analysis of what they did well and what they could have improved.
Real-world case studies have been part of the PLF ethos from the start… and, if you want… you’ll even be eligible to be featured in one of my case studies after you do your launch.
And in this bonus, you get my $7 Million Launch Swipe File – this is copy from $7 million in launches that I've done, plus additional copy from some of our PLF Owners' launches. You can use this “swipe copy” as a starting point for your launch. You never have to wonder where to start during your launch!
Tech Stack Quick Start
If you wonder about the “tech stuff” this shows you how to get set up with the right technology for your launch. If you’re just starting out and you’re intimidated by the “tech question”… we’ve got you taken care of with this bonus.
Low Tech Launch Toolkit
This bonus will get you started with an almost-zero-tech style of launch. These launches can work like crazy. If you have any worries about “the tech stuff” in your launch, this style of launch is your new best friend, and this bonus will show you exactly how to do it. This can be your fastest path to launch.
Winning Book Launches
If you’re an author, then this one is all about how to launch your book. And trust me, if you don’t use a launch for your book… you’re not going to sell many copies. If you’re self-publishing, this is how you can sell a bunch of books. And if you’re going the trade-published route, you’ll need this even more – it can even help you land a publisher.
Launch Partnerships
If you’ve ever considered helping other people with their launches… as a Launch Manager, a Launch Consultant, or even a full business partner, then this course will be CRITICAL to your success. I know from personal experience that these partnerships can be SUPER lucrative, but there are some non-obvious things you have to get right if you want to avoid disaster.
Advanced Launch Multipliers
This bonus training will show you the most advanced launch techniques. These aren’t for beginners… and if you’re just starting out you shouldn’t even open this one up just yet. But when you’re ready, come back around to this bonus. And even though these are sophisticated strategies, you’ll be surprised at how simple they can be once you’ve gained a little experience.
